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We work diligently to make sure your company is getting the video marketing results you desire. If you are ready to take your business to the next level, read on...
More than 6 billion hours of video are watched monthly on YouTube and Mobile makes up almost 40% of global watch time on YouTube. – YouTube Read more statistics on video searches ...
Why Video Works
We live in fast-paced world where more than 50% of people use mobile phones and tablets as their primary online connections. This proportion is growing daily. Video works ...
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Speak to Your Prospects via the Power of Video MarketingWith more than 90 percent of today’s consumers turning to the internet for products and services they need, heightening your company’s online presence needs to rank among your top priorities. Developing a dynamic, user-friendly website; displaying well written content; creating links to and from other authoritative industry-specific sites and posting relevant photos across your website and social media outlets all play a significant role in this regard; however, Video Marketing & SEO company in New York agency holds unlimited potential to enhance your efforts. Of course, you can’t shoot some random video, post it online and expect to see positive results. A video needs to be targeted and proper marketing put in place once complete. That is where a video marketing agency like ours can help your company.
The Distinction of VideoPotential customers want information about the goods and services for which they’re searching, but society as a whole has come to expect instant gratification. Prospects are rarely willing to spend hours poring over page after page of stale text. They’d rather get all the information they need within just a few minutes. Videos can give them just that; in fact, video marketing statistics reveal an estimated 80 percent of internet savvy consumers search specifically for videos rather than written content.
Harnessing that PowerObviously, you have a target audience. Reaching them through the use of the right keywords and phrases is crucial. A video marketing agency can provide services to help you get through to the right people by using the skills and experience of its staff to determine exactly which keywords would most effectively rise to the occasion.
The target audience for your business is a rather broad subject to cover, but you have to keep in mind not all of your prospects are in the same stage of the purchasing process at the same time. You need to provide a number of different videos, each catering to the specific mindset of those who are watching.
- The preliminary stage: Some of your prospects only have a basic idea of what they need. For those, you need brief videos talking about what your services your company offers and how these products or services can improve the lives of average consumers.
- Deeper interest: Others have a very clear image of what they’re searching for, but they’re not yet sure of where to turn. This is where more in-depth details come into play, and it’s your chance to explain why your company outshines all the others in your field. Tell viewers why your goods or services are better than the rest, and include a clear call to action. Video testimonials from current satisfied clients can also serve you well at this point.
- Pre-sold leads: You also have the portion of your clients who have already decided your company is the one for them. Cater to these customers by displaying tutorials on getting the most out of their money when they choose your business. This helps customers believe you care about them rather than only their spending power.
- Post-sales: Maintaining your reputation as well as your client-base doesn’t end with a sale. Those who are already paying customers can’t be forgotten. Provide step-by-step instructional content, trouble-shooting videos and additional relevant themes for those who could potentially become repeat customers and foster the ever-valuable word-of-mouth advertising you need to continue growing as a business.
Offer something for those in all stages of the marketing funnel. Doing so draws prospects a bit further into your business with each step and holds their interest even after the sale. At the same time, this can boost your reputation and aid in maintaining your online status.
Prospects want an interactive experience with your company, so use the power of video to literally speak to them. A video marketing services agency can take all the information you would have otherwise offered in plain text and transform it into a medium engaging all the senses. Whether you’re starting off small with local video marketing or are ready to take your business to the international level, find out what videomarketingseonewyork.com can do for you. Go to the contact-us page or call us today on (646) 362 5163.